Designing For The Future: Trends We Need To Consider Now


One of the best and effective ways for start-ups to grow and establish their audience is the ability to attract customers through their designs and images. People who understand this knows how powerful designs are for their businesses because the more they hire a designer who understands and knows what their business want, the more valuable they become to their employers. So, who are designers? A designer is typically a person who designs. 



Anyone who creates tangible or intangible objects, products, processes, laws, games, graphics, services and experiences is referred to as a designer. - Wikipedia

You may want to ask me, what has blogging got to do with designing? As a professional blogger, a good blog means nothing without good blog designs. When I started diving deep into the world of blogging, I saw it fit to dive into designs as well because blog designs are very crucial in conveying the desired message to the audience. And not only must they be useful, they must also be impressive, attractive and aesthetically pleasing to ensure quality content and engage a larger audience.

Design is an important aspect of content marketing strategy. In fact, very important!

Some designs that I have made to suit my blog posts purposes are:









Ways designs influences social media users?

  • It creates a first impression
  • It conveys messages faster
  • It emphasis on your content
  • It allows you brand yourself in a way that will have a lasting impact on users and your audience 
  • It adds value to your brand and helps you gain more followers or subscribers

Well, I'm definitely not an expert in designs and I have had my fair share of bad days with it on the blog but with each passing day, I get better and better. It will interest you to know that I did the customization of this blog myself and I'm also responsible for creating, customizing and designing images to be used here on the blog. 

I take my blog as a brand and for me to grow this brand, I need to design and capture beautiful images to be used and shared on the blog.

The future of design? 

 

Designing for the future has never been made easier than now in the 21st Century. Technology is changing at it's rapid pace with quick evolving tools and techniques that will make designs look more appealing and be at our finger tips. Everyone now knows how important designs are for start-ups and brands, so everyone is striving to create engaging images that can easily grab attention and one of which the people will love. Through this, I believe more people will become actively involved, messages will depict itself clearly and traffic will be generated. 

Designing for the future should entail seeking for constant improvement and better ways of connecting and communicating more with the audience. Creativity is also crucial!

  • Design leads to higher customer engagement
  • Design leads to higher sales
  • Design makes you stand out from the crowd
  • Design leads to higher retention of audience

 

Trends we need to consider now are:

1. Digital Storytelling - You can have a great design but if you can't communicate the story behind it, then it's of no use because you won't be able to interact well with your audience. We need to create more informed and appealing stories through the act of digital story telling.

2. Digital Art and Printing - The demands for a digital world has greatly increased and I believe this should be one trend to be considered because 3D printed arts now tends to have much more value than hand made ones and it will continue to grow in importance. I feel, it's much easier to customize and it brings the user closer.

3. Virtual Reality - Visual VR is fast developing and there are lot of opportunities and means for expression inside. The sound, the visual experience and sense of touch or reality makes it all worth it.

4. Animations and info-graphics - The future of design will not be complete without animations and info-graphics because it's what most bloggers, writers, businesses and start-ups use to share contents and engage with one another round the world. This has proven to be one of the easiest and effective methods of communication and content marketing strategy used to attract people.

Lastly, I see a future in designs where everyone is a designer and can be a designer. You wouldn't need to hire a designer to handle simple things because technology would have been more advanced and made simpler or less complex for everyone to use. It will no longer hold a monopoly and it may even be the fall of some of the greatest designers out there because we are going to have more creatives in the world, one of which will only take additional knowledge and broadening of skills to stay on top.

Note: This blog post is inspired and a part of a Designer Blogger Competition organized by CGTrader. I was invited to join the discussion and air my views on what the future of design will look like. Kindly share your thoughts with me and other readers or competitors in the comment section below. 

Thanks for reading!



1 comment

  1. I love this...indeed the future of design will be mind blowing. Nice post!

    ReplyDelete

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